Dynamic Customer Service

Ensure customer service personnel in physical stores are reacting to live, real-world events in real time.
Pains

• Very difficult for store personnel to monitor data from multiple systems while on the store floor

• Customers continually in action – impossible to watch everyone and respond appropriately

• Revenue per customer not maximized and customer satisfaction impacted

• External data sources not taken into account in real time store operations

Solution

Application tracks customers entering store and monitors behavior including dwell times in particular locations. Using visual recognition, data about past purchases is provided to store personnel who can intelligently assist the sales process. Use additional real-time data to deliver campaigns to shoppers’ mobile devices.

Relevant Industries

Retail

Education

Government

Entertainment

Accommodation and Food Services

VANTIQ Example

VANTIQ POC for large Japanese retailer enables the real-time personalized response of sales agents to constantly changing situations in the stores and store locations (mall). This also uses real time data from camera visual recognition systems and weather information to enable the stores to adjust electronic adverts to appeal to the profile of people entering a mall as well as current environmental conditions to predict foot traffic into the store.

Featured Resources
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VANTIQ - Enabling the Digital Enterprise
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A detailed overview of why real-time, event-driven applications are required to truly transform your business operations. Includes a demo of how to rapidly build and deploy one.

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